How resident lifestyle and habits analysis guided community planning for the Client

Situation

The Client needed a comprehensive study of residents' lifestyle and habits to enhance community experience. Rapid population growth required understanding of evolving behaviors.

Approach

• Big data on visitations across thousands of POIs
• Categorized into work, retail, sport, healthcare and sub-activities
• Benchmarked preferred destinations and providers

Impact

• Clear picture of resident needs across lifestyle, retail, healthcare
• Framework integrating wellness, education, entertainment in planning
• Confident community design and offerings